Bag-in-box packaging: The sustainable future of liquid packaging (2025 trends)

2025-07-03 02:02

The global bag-in-box (BIB) packaging market is projected to grow at a compound annual growth rate (CAGR) of 5.2% (Smithers, 2024), driven primarily by market demand for cost-effective, environmentally friendly liquid packaging solutions. From wine to industrial chemicals, bag-in-box (BIB) solutions are replacing traditional bottle and drum packaging.




This guide includes:


What is Bag-in-Box (BIB)? (Design + Components)


Key Industries Using BIB (Wine, Food, Chemicals)


5 Major Advantages Over Traditional Packaging


How to Choose a BIB Supplier




1. What is Bag-in-Box (BIB) Packaging?


The Bag-in-Box system includes:


Flexible inner bag (typically multi-layer PE/EVOH for oxygen barrier)


Outer corrugated cardboard box (for protection and easy stacking)


Dispenser/tap (sterile or non-sterile options)


How it works: Liquid is filled into the sterile inner bag, and as the product is dispensed, the inner bag collapses, minimising oxidation and waste.


Note: Different products have their own unique valves.


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2. Top industries using bag-in-box solutions


A. Wine and beverages


30% of European wine currently uses BIB (Wine Intelligence, 2023)


Key advantages:


40% reduction in transportation costs compared to glass bottles


Extended shelf life of over 6 months after opening


Main markets: France, Sweden, Canada


For wine and juice packaging, we have a new design, a valve-equipped packaging bag known as bag-in-box wine packaging or stand-up wine bags. This design features a butterfly valve and handle for easy carrying.



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B. Food and dairy products


Liquid eggs, olive oil, syrup


McDonald's uses BIBs for sauces (saving 1,200 tonnes of plastic per year)


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C. Industrial and Chemical Products


Liquid detergents, adhesives, lubricants, agricultural chemicals


UN-certified hazardous liquid design


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3. 5 Reasons for Brands to Switch to Bag-in-Box Packaging


1. Cost savings 50% lighter than glass → Reduces logistics costs by $0.12/unit, compared to $0.35 for bottles (liquid containers)


2. Sustainability 75% reduction in carbon footprint compared to plastic barrels 1 BIB = 5 fewer PET bottles (EPA)


3. Extended Shelf Life Oxygen barrier keeps wine fresh for months 98% oxygen barrier rate (EVOH layer)


4. Customised Branded Boxes 90% of brands add logos (DS Smith survey)


5. Easy Handling Box = Recyclable, Bag = Low Waste, 60% reduction in landfill compared to cans




4. 2025 Box-in-Bag Market Trends


Trend 1: Smart Dispense Technology


IoT-enabled taps (e.g., tracking usage via NFC tags)


Example: Platina Wine's QR code links to tasting notes




Trend 2: Bio-based Films


PHA/PLA inner bags (compostable within 12 weeks)


Supplier Focus: Amcor's TerraEdge film




Trend 3: E-commerce Optimisation


Design compliant with Amazon standards (certified through drop tests)


Growth: BIB wine sales on DTC websites increased by 200% (2023)




5. How to Choose a Box-in-Bag Supplier


Ask the following 6 questions:


Certifications: FDA, EU 10/2011, BRCGS?


Minimum Order Quantity (MOQ): Typically 5,000+ units


Delivery Time: 4-8 weeks for custom designs


Dispenser Options: Sterile tap or standard tap?


Testing Capabilities: Oxygen/microbial barrier testing?


Conclusion: Is bag-in-box right for you?


Bag-in-box packaging not only saves costs, but also offers sustainability and excellent shelf appeal. With innovative technologies such as smart dispensing and biomaterials, bag-in-box packaging is poised to dominate the liquid packaging market in the food service, wine and chemical industries.


Next steps:


1. Calculate savings (traditional packaging vs. bag-in-box packaging)


2. Request samples (test and evaluate compatibility with your own products)



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